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March 3, 2022

One of the hardest parts when scaling your business is the mindset that’s needed along with the expansion. It’s the embodiment piece that is so often overlooked because at this stage it’s all about leveraging your time and taking bigger swings in your business.


Soulful selling is just like dating, mi amor. You get to know the person you go on dates with. Creating these takes time and can’t be rushed.

“If you’re spiritual, you shouldn’t be charging”… have you heard this?

Soulpreneur, sometimes we are so enamored by instant gratification and results that we miss the journey along the way. And the truth is that the path that unfolds when we are traveling inward is what holds the keys to the lesson… not the actual arrival

My love, are you struggling with defining your soul biz mission and vision? I know, we’ve all been there.

But you have to forget about trying to create the perfect vision with your mind or focusing on what goals you need to reach in the immediate moment.

Starting and scaling your soul biz will always require you to come back to your vision.

2 years later and over a million in sales I can tell you, the growth comes from our ability to make decisions, to have a clear vision and to execute the shit out of them without thinking twice about it

It’s about deciding what I’m going to do, but also what I’m no longer going to do, without the need of looking around for the answers. It is all about learning how to speak YOUR truth within YOUR messaging. This is your opportunity to define who you are and be unique.

When you start noticing that fear, scarcity starts showing up in your business. This is a clear sign that we need to plug back into ourselves and out of social media.

And I should tell you, this actually happens more than you think…


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An entrepreneur by heart, Melissa helps other women start and scale their business, while keeping their spirits aligned and embracing new challenges.

Melissa Ruiz

Hi humans I'm Melissa